Ignore the Probloggers
Firstly I would like to say this is not a rant, or an attack aimed at probloggers or 6 figure bloggers. If you copy what your problogger idol writes you will fail;
- Bad Movie
We have all seen amazing blockbuster movies, one’s that are fantastic, but for some reason (mainly money) the funding management decide to produce a sequel and it sucks big style. Fly 2, Speed 2 and Starship Troopers 2 all spring to mind and I’m sure a few more will be listed below. A big problem with sequels most of the time seems to be the film has been copied. By that I mean the film has a similar name, similar plot and similar styling. So why doesn’t it work? Because it is missing the same actors and it’s being filmed and produced by someone else.
Think about it, if your role model is Darren Rowse or John Chow you are drawn to them because of their success, the style they write and information they provide. All I have to do is copy them and I’m golden right? Wrong, by all means draw inspiration from them and even use their blueprint, but don’t copy their posts.
I’m going to go one further and say don’t copy their writing style either. For example I write exactly the way I talk, no changes. I also only write about topics I am interested in and know about, it would be quite easy for me to copy all of David Risley’s posts, the way he has styled his site and the style in which he writes, but I would fall flat on my face.
‘Probloggers’ are making that much money because they get huge traffic, so sooner or later the word will get out that you are a wanna-be Darren or John.
- Ugly Sister
Remember Alex Tew who started the milliondollarhomepage.com? Selling a million pixels on a website for $1 each. Internet gold and this guy was uber famous years ago. What did this spark? Yep you guessed it thousands of follow up sites that all copied the formula without changing it. Any of them make it? Maybe one or two thats it, why? Because they copied it instead of taking the idea further and adding their own spin on it.
- Caveat
I am not saying don’t visit the big hitters, what I am saying is please make your own way. Take advice and look at how they are doing it and continue to do it, but carve your own piece of the market.
Take this site for instance (again) I haven’t read another site that has the same writing style as me, I’m not saying that in a arrogant way, but it’s because I think of the content myself even if the post is inspired by someone else.
photo credit: Nick Bastian Tempe, AZ
So what does everyone think?
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Tagged with: ignore • probloggers
Filed under: Motivation • Useful
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Couldn’t agree with your more! What great advice!
Anita Santiago´s last blog ..Honesty is Always the Best Policy!
Having spent the last three months reading information from the more established bloggers, I agree with the points made in this article.
The information I have gained from the Pro Bloggers has proved very valuable and has prevented me from making silly mistakes.
I certainly find it a lot easier to write the way I would talk rather than to copy the styles of others. It makes things so much easier.
I guess that the information I have found has provided me with a guide towards my journey into Blogging.
Ultimately what I will do is to take what I have learned and express myself in my own way. As mentioned above, a lot of success is down to trust. If you can gain trust and readers, the rest will follow.
Twitter: AlbanyInsurance
says:
Its really sad what they did to the Starship Troopers series… One was SO good and Two was SO bad… Similar can be said for obvious knockoff sites. James, you really are right now point here. ProBlogger is ProBlogger for a reason. No one cares or wants to tricked into visiting ProBlogger-rippoff…
Original Content and Orginal Thought. That is why I visit this site and others like it.
Thanks,
Ryan H., http://www.ryanhanley.com
Ryan Hanley´s last blog ..Builder’s Guide to Construction Bonds
Twitter: theinfopreneur
says:
Thanks Ryan,
Exactly right, I’m not trying to take anything away from any of the probloggers, they have proved it can be done, but as you say original ideas and original content!
theinfopreneur´s last blog ..Ignore the Probloggers
Twitter: NotAProBlog
says:
People don’t understand that it’s not the style of format that made “pro” bloggers what they are – it’s the trust they’ve instilled in their audience over time and a track record of success. You *can’t* duplicate that.
Jordan Cooper´s last blog ..Top 10 Failed URL Shortener Spinoffs
Twitter: theinfopreneur
says:
Another good point, it takes time!
Good post, and good point. We can discuss workable tactics and strategies, but personality cannot be duplicated. Plus, nobody would want that.
Creating your own style is always the best. After all, if you are yourself, you have no competition. There’s only one you.

David Risley´s last blog ..Is It Just Me? [Social Media Gripes]
Twitter: theinfopreneur
says:
Hey David thanks for the comment,
You are totally right, there is only one me (I can hear my wife saying under her breath ‘thank god’)
Own style own way, ultimately one person race with yourself!
Twitter: benlumley6
says:
You’ve got to be you at the end of the day.
Sure have blogging idols and influences but you’re work needs to be yours and yours alone. Whatever you blog about you need to tell your story about it and how it relates to you so your own writing style is the key to your blogging success.
Can’t believe we’ve calling Speed 2 a poor sequel. Shame on you all!
Ben Lumley´s last blog ..Why I took a night off to Crush It! and why you should to.
Twitter: theinfopreneur
says:
Ben I love you to bits, you are a top guy but your film choice is pants! Speed 2 was rubbish ! lol
Twitter: KiwiGordie
says:
I wholeheartedly agree. First learn from the probloggers and then learn how to be different from them.
Gordie´s last blog ..How To Slice And Dice Your Way To Success.
Twitter: theresource
says:
Good post, I would like to add that the concept of copying others rarely works in any business environment. There are several keys that include being first to market or finding a niche market that the originator missed. People should ask themselves why would someone buy from me when they can have the original someplace else.
I would also guard people to beware of internet success stories as many are nothing short of scams designed to take precious start-up money from newbies who do not know better.
What you can learn from David Risley and a handful of others is how to communicate, presenting a readable product and pick up quite a few blogging tips to enhance your site. (I am a big fan of David Risley – and are in the process of redesging my site in part due to some of the things I have seen him do and write about) but do my own thing my way.
Stuart
Twitter: theinfopreneur
says:
Hi Stuart,
Yeah absolutely spot on,’concept of copying others rarely works in any business environment’
David Risley is the real deal for me and a great role model, but only a role model not someone who I can copy their content, as he said below ‘if you are your self, you have no competition’
Twitter: problogger
says:
Ultimately you can only really be yourself for the long haul. I’ve seen a number of bloggers start up blogging in a style of someone else – but in the end they either get bored, burnt out or just can’t sustain it because they’re not being themselves.
I think one can learn a lot by looking at what others do and discovering the principles of others, but the key is then to take what you learn and apply it to your own situation. In some instances doing this might only mean you need to make a minor tweak – but in others it can mean realy taking quite a different approach.
Interestingly I’d say the same thing for a blogger with more than one blog. I have 3 main blogs and I can’t get away with taking the same approach to my readers on each blog. If I did posts in the same style/voice as I do on DPS to what I do on ProBlogger readers would complain – each readership is subtly different so I need to treat them as such.
Lastly I’d say that it takes time to find your own groove as a blogger. In that time I actually do suggest people try different styles, perhaps even imitating the types of posts that they see else where to see what works for them and their readers – but in the end most successful bloggers just find their own way.
Summing up – I agree with you about finding your own way, but I also think there’s a lot to be learned from what others are doing as long as you do it with a view to developing your own style.
Darren Rowse´s last blog ..7 Principles of Launching a Six Figure Blog
Twitter: theinfopreneur
says:
Hi Darren,
Thanks for taking the time to comment. I am glad you took the time to read this as you are one of the examples I used.
Your totally right about it taking time to find your own style and groove and glad you also back up my point of taking inspiration from your role models and others to find what best works for you. As David said the race is only against yourself.
Thanks again for taking the time to read and comment
Twitter: theMickMorris
says:
This post reminded me of two quotes…
The first from the Buddha who said “Believe nothing, no matter where you read it, or who said it, no matter if I have said it, unless it agrees with your own reason and your own common sense”
and the second from Bruce Sprinsteen who said in the intro to song…”blind faith in your leaders or in anything will get you killed”
now when it comes to blogging, it may not literally kill you, but metaphorically it may……
the advice…. read widely, select what seem to be the most intuitive pieces of advice and then try to adapt and expand on your own terms!
Mick Morris´s last blog ..A sad reflection on choices.
Twitter: theinfopreneur
says:
Hi Mick,
Like that Springsteen quote, Good advice about reading as many different styles as you can to develop your own way.
Twitter: karlfoxley
says:
Imitation is a great place to start in blogging. Finding someone who you has a strong message that resonates with yourself and how you want to develop your blog, but, as you stated so well, imitate to learn but then create your own voice, your own writing style, your own perspective, etc.
Example: Darren may say that you should do ‘something’ to encourage, let’s say, reader feedback. Try it to understand the process and learn from it but then adapt it, expand upon it and, ultimately, make it your own.
A great post and well worth a retweet.
Karl
Karl Foxley´s last blog ..Introduce Yourself and Get Some Link Love!
Twitter: yves_blogger
says:
Great article.
Although I had my own blog since 2004 and wondered how people made money online… I’d never really put any thought in learning.
Since the summer I’ve been spending time reading all these great resources online and have started a couple of other sites which are more targeted.
I’ve learned alot about blogging and about interacting with others online. With one blog in particular I’ve become part of an online community where I’ve really enjoyed the writing and reading… the discussion that has come about on mine and other blogs of the same topic or “niche”.
One of the things that I’ve seen more and more is that there almost has to be a personal element to it. At least with the type of blog I have in mind (one of my more successful blogs)…. I think the person’s personality, opinion… humor… has to shine through a bit…
I learned that I’m what makes me unique. Sounds so simple it’s crazy in a way….
Anyways… sorry for the long blurb…


Great article!
Yves´s last blog ..Great ressources to learn from
Twitter: ShaneHudson
says:
This is so true. Lots of people either choose niches that has been mega successful in hope of following the others or joins a niche with few successes. Both of these are very easy to become successful in, as long as you put your own spin on things! How? By having a personality.
Just look at people like Gary Vaynerchuk, Seth Godin, FitJerk, all three of them have one thing in common. Personality! Infact, even better… Their OWN personality!
Shane Hudson – Be Motivational´s last blog ..He’s A Lady – The Sickening Story Of James Chartrand
I really like how you compared it to movies. When there is one money maker with that special magic others come along trying to copy them and many times lose the magic.
Reminding us cookie cutters are boring.
Ha ha okay I just sat here trying to find a great movie analogy and got one. The Karate Kid didn’t become mini Miyagi, he learned from his mentor and then did things with his own flair.
Great post.
CMcKane´s last blog ..Wondering Where I’ve Been?
Twitter: theinfopreneur
says:
Karate Kid is an excellent comparision! Yeah Daniel son definately did it in his own style having learned from the best but didn’t imitate pretending to be a 60 year old 5 foot Korean guy!
theinfopreneur´s last blog ..ShareThis targeted me on Twitter
Twitter: icantinternet
says:
Imitating is not a bad thing. On the contrary, it is a necessity, to learn. However, at a certain moment (better sooner than later), imitation should make place for creation, and creativity. If not, you are stuck in the learning curve, and will get nowhere.
Well written post, love the reference to the movies, it makes it all very clear!
Bjorn | iCan’t Internet´s last blog ..Blogging: 8 Elements for Grabbing and Keeping Attention
What frustrates me is the bloggers that are bought and write what is suddenly two or three years worth of blogs and post them on a site. All of the writing is cookie-cutter and not authentic. I suppose it is a business decision of a company to hire writers to write about a subject they really don’t know very much about for SEO purposes.
Twitter: theinfopreneur
says:
Cookie cutters drive me bonkers! Good comment
Great post, thanks
Like I posted on twitter, referring to your article, ‘the line between stealing and getting inspired, is some time very thin’
– sipland
Twitter: theinfopreneur
says:
You are totally right!
Sometimes the line becomes invisible if you lack your focus
Hi James, yet another great post!
Here’s my take on this …
Personally I feel it is ok to copy probloggers. But you have copy smart. You have to add more value to what you copied (or learnt) and put your own unique touch (this is very important). I am using the term “copy” in the context of learning.
The pros are doing the same thing we do. But they are doing it with a lot more focus and determination. The methods that pros use are not secretive or unique. Many novices fail because they copy only a part of what the pro is doing. Many novices do not look at the whole picture and the overall strategy the pro used.
TechThinker´s last blog ..Marketing Lessons Learned from the H1N1 Flu Vaccine
Twitter: theinfopreneur
says:
I agree with you in the sense you gain inspiration from them for your posts. For me this could be reading something about social media and then writing a post about the pitfalls of social media.
David Risley and Darren Rowse are the ones to take inspiration from at the minute, but do it your own way, and as David said below, do it your own way and you have no competition
Twitter: twitter,con/mloberg
says:
Problogger is probably one of my favorite blogs right now. The articles are well done and I learn a lot from them. I agree that you shouldn’t copy them, and write the way you do about what you like. But I think there is a lot to learn from 6-figure bloggers.
Twitter: theinfopreneur
says:
Learn yes, but never copy.
Darren Rowse is the master at this right now, everything he touches is gold which is great to watch as you can learn a lot from these guys. Learn don’t imitate.
Good point
theinfopreneur´s last blog ..I have commented on 20 websites today, You should too!
Twitter: allynpaul
says:
I think that most of the fluff that Problogger and the like write about is just that, FLUFF. (except Chow who actually writes true crap). Now, you cannot and you will not make money from FLUFF or crap.
Also, these guys who blog about blogging never teach you anything real. They talk about blogging and blogging about internet marketing and blogging about making money online… but the real money is made outside of the “blogging” and “MMO” niches.
Finally, and most importantly, they concentrate all on content content content.. but rarely if every teach anything about how to get that content seen by targeted, search engine traffic.
FYI–Twitter and Facebook are not targeted, buying traffic. Social sites are full of people with information addictions, they are not buyers, they are “friends.”
AL
Allyn´s last blog ..David Risley; When A-List Turns To A-Hole
Twitter: theinfopreneur
says:
I gotta admit, I’m not a massive fan of John Chow due to the fact to me he doesn’t seem to interact with his audience, but that maybe completely un-true, just my opinion.
In reply to your twitter and facebook comment about it not being targetted traffic, I couldn’t disagree more. To illustrate the point, we were not friends of each other before you posted here, but you came here via twitter and commented…. targeted traffic!
Even though we disagree on this subject I think you are a good example of being yourself and finding your own way, as your site gets good traffic and has a solid following.
Cheers for the comment and mixing it up
Twitter: Jodith
says:
Funny, but I’ve followed a lot of the advice from Darren, and I get about 70% of my traffic from search engines. I’ve learned a great deal about SEO from Darren and those he links to. I know quite a few bloggers who get quite a bit more traffic than I do that actually get less search engine referrals.
So, I have to respectfully disagree with you about the content that folks like Darren provide. Problogger is the first place I always refer new bloggers who are trying to figure everything out, just because I’ve learned so much there myself.
Jodith´s last blog ..Year End Retrospective
I have to agree here with Allyn, and for the people that say oh no I have learned so much from them and my traffic is up and blah blah you are still missing the point.
It is similar to the magicians trick; while watching the right hand you miss what is really going on with the left. Of course these people have information you can learn by, BUT it is 99% of the time fluff and common sense.
The money is not in the blogging, sure there is some money to be made with a little advertising revenue but the money is in two distinct areas. Flogging products and e-books to their followers these are the blog readers. People have even said it here “I commented on XYZ blog only to be spammed back to buy my XWZ product, follow my XWZ course. This is making money from trust and personal brand and a by product of other success.
The real money is in e-commerce, be it drop warehousing or carrying your own inventory, maybe an awesome hotel / hostel / car / etc etc etc booking portal.
Something where you actually are filling a need with little input apart from the huge job of running a business.
You can of course build an advertising empire this is true, and good money can be made from adsence, or direct selling of adversing space but to build a substantial future on it come rain or shine, some diversification would be needed for future security.
Blogging for money no thank you, become tied to an entity that needs you continual input and the bigger it becomes the more pages that are dropped from the indexes, to be at the whim of opinion and trend not for this fellah I can tell you.
Build real businesses that can be sold off cut up, with product that is always in demand no matter the generation or trend of the day sounds like a much better idea to me.
Patrick´s last blog ..Pin sharp photos – Part 4 POST PRODUCTION
Twitter: theinfopreneur
says:
Hey Patrick,
Interesting comment brother, I love Allyn, I think he’s one of the most honest and interesting guys out there, I’m in private contact with him and am learning a great deal from him so we’ll see where this whole journey goes.
as for copying others you are 100% right, it won’t work, we have to be unique
theinfopreneur´s last blog ..Guest Post For Me And Get a Regular Slot
I only found his blog from his comment here, I only found here from your ticking off at PB… Although don’t even get me started on that one, and PB people should defo take note of your words as your proof has been cast in concrete with a seal of Alexa love.
I will be reading a few more of Allyn’s posts I like his style and will keep an eye out here as well. I am Scrooge in PB the attitude one not quite as much as FJ who is an awesome dude.
Good luck here and with your Allyn connection, if you can build a popular blog you can build a popular anything.
Patrick´s last blog ..Pin sharp photos – Part 4 POST PRODUCTION
Twitter: theinfopreneur
says:
Cheers brother, stay in touch
Twitter: AussieSire
says:
The blogospere is such a huge place that their is going to be some sort of repetition in one form or another, the thing is to find a style that others enjoy and to stick with it.
In regards to the A listers, so many of the comments left on their blog is from people brown nosing, and in my book you won’t win any brownie points by doing that.
Personally, I never taking anything I read as gospel, and that includes the stuff written by Darren and the like. As good as he is he is not infallible. When I read a post I analyze it and work out what I believe to be the good and bad points. I will say to myself, “Is there a way I can get this point across to my readers so that they will understand it better. If the answer is yes I will tackle it, if it’s no I will leave it alone.
Sire´s last blog ..The Journey To Bloggersville
Twitter: theinfopreneur
says:
Good attitude Sire,
As you say the ‘A’ listers are good at what they do, but there are not always 100%.
You have a great style and way which is why your site is so popular.
theinfopreneur´s last blog ..Never Expect Anything From Your Readers
Twitter: vinoun
says:
You sure made a good point. Initially, I was planning on doing whatever the probloggers are telling me, but maybe I should look at myself or the other way around.
Now, I’ll try to ignore the probloggers. Subscribed.
Rick – vinoun.com´s last blog ..Blog Profits Blueprint
Twitter: theinfopreneur
says:
Hey Rick,
Being your self is your best marketing tool you can ever have!
Anything I can do to help just give me a shout
theinfopreneur´s last blog ..Never Expect Anything From Your Readers
Excellent article. While I have learned quite a bit in the last two years from probloggers such as Darren and have found their advice useful I have noticed in the past year that most probloggers have been regurgitating the same things over and over again. And while they are doing that the mass of up and comers continue to regurgitate all of of that info over and over. And then they guest post on other blogs doing the same.
Talen´s last blog ..Koh Phangan Full Moon Party Dates 2010
Twitter: theinfopreneur
says:
Yeah you are right, I see guest posting the same aweful topics all over the place. As has been said, be yourself then there is no competition.
Great point
theinfopreneur´s last blog ..Can You Ever Run Out Of Content Ideas?
Twitter: kruby
says:
I think that we all have to start from somewhere when we are newbie bloggers and learning from the best cuts down on the learning curve.
After a point though, you have to take what you learned (not copied) and find your own voice. I believe that the blogosphere is big enough for everyone to have their own voice. If you don’t show your own personality (quirky or otherwise) then you probably won’t engage readers to stick around. You can have the greatest content out there, but if no one is reading it, then it’s no better than a online personal diary.
Of course, there’s no problem with that, if that’s all you want for your blog.
What’s great about the Probloggers (besides what they teach us) is that they show that it can be done. They provide motivation for the rest of us. Sort of like, if they can do it, then so can I! It’s going to take hard work, dedication, commitment and speaking from your own voice.
Just my $0.02
Twitter: theinfopreneur
says:
your 2 cents is spot on!
By all means learn from these guys and take inspiration from them (to prove it can be done) but do it your own way.
Top comment and welcome to the site.
theinfopreneur´s last blog ..Can You Ever Run Out Of Content Ideas?
Twitter: Bigredtomato
says:
Just remember some sequels are better than the originals….at least financially. Shrek 2, Pirates of Carribean: Dead Man’s Chest and Spiderman 3 all earned more than the original!
This post is spot on. Be yourself and be relevant and people will love you for it.
Matthew Needham´s last blog ..2009 Year In Review
I’ve also noticed lately that a lot of the larger bloggers dish out a lot of spam. I’ve commented on both Michael Dunlop’s and John Chow’s blog lately and have then received an email follow up to this [which was evidently using the email I supplied in the comment field] to promote their list or website.
James | Cogroll.com´s last blog ..Some Nexus One Domain Names
Twitter: theinfopreneur
says:
HI James,
yeah this is the kind of ethics me and Sire were talking about. Wonder if they are all part of a secret club
Twitter: bluepop13
says:
This post really hits hard on what my next project blog is going to be about. I won’t give any details just yet but if you visit my bluepop13.com blog you’ll be kept up to date as time progresses.
This is so true, however. It’s a good idea to have inspiration from others who are where you want to be and yet take what they offer and add your own style to the mix. Make something of your own out of what’s already there. Who knows, someone might take what you’ve done and do the same thing themselves. That’s how this all works isn’t it? Inspiration (from someone else, maybe) and action!

Eric´s last blog ..Taking Action Is Something We All Do Yet We All Overlook Every Day
Twitter: theinfopreneur
says:
absolutely agree, take inspiration from anyone, I call it save and delete, save what you do like about people and use it in your own way, but delete what you don’t, ultimately you should come out with your own individual style and it’s that individuality that will make you!
Twitter: travisamorgan
says:
And once again, I find myself coming back to a great article. What’s even funnier is that I’ve read this one before. It’s great for a brush up. Thanks for your content bro!!
keep on keepin’ on!!!
Travis´s last blog ..Why I Used To Treat You Like Garbage
Twitter: theinfopreneur
says:
Hey brother, thanks for reading it …. agian!
Twitter: segedoo
says:
I have learnt to always process what i read from any blog and filter what is irrelevant to me.
Even the probloggers had to find their own ways and even though they are successful bloggers now, none of they have the same story.
Cheers,
Olusegun
Twitter: ralphcarlson
says:
You know. I keep the big bloggers in my reader feed and I check them from time to time and it’s good. But I don’t expect to dialogue with them. I don’t expect them to be looking for interactions – not that they don’t listen, just that they have so many comments that I don’t expect to be noticed. The big bloggers are big for a reason, however and I will get knocked to the ground by Seth or Chris and once in a while Merlin. I am not trying to be an imitation of anyone but I do want to understand how they think and what is important to them.
Ralph´s last blog ..The Top 10 Reasons to Post Daily
Twitter: theinfopreneur
says:
Yeah it’s important to take what you can from them but do it in your own way with your own style
Twitter: theDigitalDoctr
says:
James,
I read this one and I just have to comment. I follow those and other blogs to get ideas, to observe styles and substance, but never to “mimic”. But I have one thing to say….IMO….YOU are a PRO-Blogger!! And many more of these “super” bloggers could learn a thing or two from YOU!! Thanks!
Twitter: theinfopreneur
says:
ha ha Bryan, thanks my man. I’m laughing while replying to this, becuase this was such an awesome compliment to get!
Twitter: businesslistpro
says:
I couldn’t agree with you more. Don’t copy. Use your blog to find your voice. Anything else would be artificial.
See my latest post. http://businesslistpro.wordpress.com
Twitter: theinfopreneur
says:
Hey Jeff,
Yeah I mean I take a lot from these guys but I don’t ever copy what they are talking about, it would be crazy to do so
Twitter: bubonicmedia
says:
A man after my own heart.
I’ve been around the biz-op (business opportunity) scene for close to if not over a decade and it’s so true; Fakers are rampant. One of the biggest reasons I do what I do.
It is much better to follow and learn from your mentors, not copy them. We all have our own unique personalities. Use what G-d and your momma gave you.
There are trends for every fad, fashion, and niche. Do what you love, because, chances are that others do too.
Even if your mentors aren’t spelling it out, pay attention. You’ll notice that they are using blogs for marketing themselves, typically (not always) they are their own brand, they’re using an auto-responder tied with an initial give-away to build and maintain their ‘List’, they promote their own products in addition others’… There is a system to streamline and automate everything you do.
Work SMART, not HARD! Right?
Benjamin Hur´s last blog ..Don’t Waste Your MySpace!
Twitter: theinfopreneur
says:
Hey man,
For me at the minute I’m working as hard as I can it’s what I’m about hopefully all that will come and fall into place naturally when I monetize in the coming weeks
Twitter: bubonicmedia
says:
Definitely. You gotta do what you gotta do. Hard work is needed. It’s how we move forward as a race (human race).
When you’re ready to monetize… if you’d like help or suggestions, just ask.
Most of our favorite mentors and services that we ourselves use… offer affiliate programs.
If you check out the ‘Sponsors’ on my blog… they’re all services that I use and/or highly recommend. It’s the only way.
Keep the content coming.
Benjamin Hur´s last blog ..Don’t Waste Your MySpace!