The Central Intelligence Agency is probably the biggest and most influential in the world. It has an incredible reach, like a giant monster squid, tentacles everywhere, feeling listening and influencing what happens around the world. So how can you enjoy the same success the CIA have?
- Covert Operations
By running long standing covert operations you will have huge success. So what do I mean by covert operations? I mean get into your market place and start controlling the environment. So if your website is all about being a great amateur photographer, join all the leading forums on this matter. Submit comments on sites that specifically talk about cameras and imagery, but here’s the thing to remember; Leave a link to your site, don’t openly promote your site, do it discreetly. The CIA (on the most part) don’t like to show their hand, so comment about the latest post, and what you think, but just leave your site link in your signature or attached to your name as it is in this site. By doing this your showing up in different environments without really being seen, but you will leave an impression in the back of peoples minds, and the next time they see your link they will remember it.
- Hearts and Minds
To win wars you need to win the local population. You can’t go in all guns blazing destroy half the country and not be there to help. The way I help is by to reply to tweets on Twitter or Facebook status if anyone is having a problem, doesn’t matter if they are following me or not. Offer good solid advice with no hidden agenda. In the past week alone I have help over 50 people with things they’re stuck on. All with great feedback and they now come back for more help and to read and distribute my content. This is the most simple and effective way of boosting your readers and traffic by just being helpful. Remember no one starts at the top, they all had help, and its that giving help that got them to the top. So don’t trample on everyone to get the job done, because ultimately it will come back and bite you on the ass.
- Technology
Use your technological superiority to gain the upper hand. Now I know this post is about the CIA but I’m not going to start talking about ‘Shark with frikin’ laser beams attached to their frikin’ heads‘ (nice bit of Austin Powers there) or laser guided missiles. No, what I’m talking about is social media. The super fast, uber cool way to get to your readers. Use lightning speed broadband to access your audience, to control them into coming back to your site, and once they do come back, use more technology to keep them their, let them know where they can find you and what else you have going on. Use technology to your advantage, otherwise you may as well have a sandwich board around your neck, asking people what they think!
- Agents
Agents are becoming more and more popular within my website. Two types of agents; Declared, Deniable. The declared agent is the one who guest posts for you. They then go out and tell their network all about it, which drives fresh traffic to you. They will keep doing this as long as there is mutual benefit. Deniable agents are a different breed, they promote your website, because you’re promoting theirs. You tweet their posts and show support for them, and they do the same for you. I have a couple of people on Facebook and Twitter who between them have over 50,000 followers, and they tweet my posts, because I tweet theirs. One point to remember about deniable agents though is only promote the content you like, otherwise you will lose credibility.
Hopefully this puts a different spin on things.
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Great Blog James, keep em coming!!!x
Thanks Manda, glad you liked it